Going Gray? How Businesses Can Put An End To The Unwanted And Illegal Gray Marketing Of Its Products
INTRODUCTION Coming out of the box, it looks like a brand new computer in perfect condition. When the buyer has some questions and calls the manufacturer for technical support, however, he is frustrated to learn that the manufacturer will not support the product because it was sold without its knowledge or authorization. The customer is certain that there must be some mistake. After all, the computer was not bought from some covert…