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EXPERTISE

FALSE ADVERTISING AND UNFAIR COMPETITION

Global brands face immense competition in a saturated market. When marketing products, a company may draw comparisons with its competitors’ products, or make claims about its products that are governed by advertising regulations. Competitors may also claim qualities or services for their products that may be unfounded. In such cases, Call & Jensen can assist its clients to find the best solution.

Based on an understanding of the common features of advertising and marketing law across many jurisdictions, Call & Jensen advises its clients on the legal aspects of advertising. Call & Jensen strives to anticipate problems before they arise, and its attorneys work closely with its clients during every phase of its advertising and marketing campaign. Call & Jensen provides analysis of product promotion and advertising in light of regulatory restrictions, and the Firm will challenge misleading or unfair competitor advertising before governmental bodies, that challenge can include launching parallel actions for trademark infringement.